Welcome to Our 360° Digital Marketing Course

Unlock the potential of digital marketing with our comprehensive training program designed for students, startups, businesses, and job seekers. Whether you’re looking to start a new career, grow your business, or enhance your skill set, our course is tailored to meet your needs.

Why Choose Our Digital Marketing Course?

 

  • Expert Instructor: Learn from industry professionals with years of experience.
  • Practical Approach: Hands-on projects and real-world case studies.
  • Flexible Learning: Online and offline options to suit your schedule.

Who Can Join?

 

  • Students: Kickstart your career with in-demand digital marketing skills. Learn the fundamentals and advanced strategies that employers are looking for. Our course will equip you with the knowledge to stand out in the competitive job market.
  • Start-ups: Scale your startup with effective digital marketing strategies. Understand how to reach your target audience, optimize your online presence, and convert leads into customers. Our course will provide you with the tools to grow your business online.
  • Business concerns: Enhance your team’s marketing capabilities. Whether you want to improve your brand awareness, drive more traffic, or increase sales, our training will give your team the skills to achieve your business goals.
  • Job-Seekers: Boost your employability with a comprehensive understanding of digital marketing. Our course covers SEO, PPC, social media marketing, email marketing, and more, making you a valuable asset to any employer.

     

Course Outline

Module 1: Introduction to Digital Marketing

  • Understanding Digital Marketing
  • The Digital Marketing Landscape
  • Key Concepts and Terminology

Module 2: Search Engine Optimization (SEO)

  • Keyword Research
  • On-Page and Off-Page SEO
  • SEO Tools and Techniques

Module 3: Pay-Per-Click (PPC) Advertising

  • Google Ads
  • Campaign Setup and Management
  • Performance Tracking and Optimization

Module 4: Social Media Marketing

  • Meta Ads – Facebook, Instagram, Pintrest etc.
  • Content Strategy and Creation.

Module 5: Content Marketing

  • Content Planning and Strategy
  • Blogging and Google Adsense
  • Visual Content Creation

Module 7: Analytics and Reporting

  • Google Analytics (GA4)
  • Measuring and Analyzing Performance
  • Data-Driven Decision Making

Module 8: Affiliate Marketing

  • What is Affiliate Marketing
  • Amazon Affiliate Marketing
  • How to Earn From Affiliate Marketing

Module 9: Analytics and Reporting

  • Google Analytics (GA4)
  • Measuring and Analyzing Performance
  • Data-Driven Decision Making

Module 10: Capstone Project

  • Real-World Case Study
  • Project Presentation
  • Feedback and Certification

Course Duration

The course duration for our Digital Marketing Training Course is designed to be flexible to accommodate various learning paces and schedules. Here is a breakdown of the course duration options:

Self-Paced Online Course

  • Duration: Approximately 12 weeks (3 months)
  • Study Time: 5-7 hours per week.
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